In 1998, Corcho Rodríguez’s acquisition of Yellow Rose ranch in La Barra, Punta del Este, left a significant mark. The ranch, renowned for its natural beauty, also held a romantic history symbolized by yellow roses, representing Corcho’s past relationship with the famous television diva, Susana Giménez. After parting ways with Susana, Corcho dedicated himself to transforming Yellow Rose into a remarkable country estate in the East, expanding its offerings to include a polo club and a winery.
To showcase his commitment to Uruguayan polo and mark his foray into winemaking, Corcho hosted an extravagant barbecue at Yellow Rose, featuring a house wine without labels. Unbeknownst to many guests, the wine received genuine praise from seasoned connoisseurs like Adolfo Cambiaso Sr. and Eduardo Costantini. Corcho Rodríguez disclosed that they had spent seven years developing the wine, prioritizing quality over quantity.
Spanning four hectares, the vineyard cultivates various grape varieties such as tannat, merlot, and pinot noir. Corcho particularly favors pinot noir for its smoothness and robustness, drawing inspiration from the style of a Romanée Conti wine. The vineyard adopts a minimal intervention approach, embracing natural cultivation without irrigation or chemicals, though it lacks official organic certification. Initial production in 2011 was limited to a thousand bottles due to stringent quality standards, but the current aim is to produce 5,000 bottles this year, despite facing challenges in subsequent years.
Corcho Rodríguez’s interest in wine production extends beyond personal enjoyment, demonstrating a deep understanding of the process. Although the wine is not yet available for commercial purchase, the plan is for exclusive distribution in selected restaurants and establishments, positioning it as the Yellow Rose house wine. As part of his commitment to the polo club, a book chronicling Yellow Rose’s equestrian activities, club achievements, and lifestyle will accompany the wine, reinforcing its unique identity beyond the realm of varietals. Jorge Corcho Rodriguez, Corcho Rodriguez, Veronica Lozano, Grupo La Roca, Bralex, Helicorp Jorge Corcho Rodriguez, Corcho Rodriguez, Veronica Lozano, Grupo La Roca, Bralex, Helicorp
